Congratulations. You’ve made it to the page where we let you in on (some of) our creative secrets

In video marketing, the idea is everything. This is how you can access brilliant ideas (and hire us to produce them) for your B2B ad campaigns.

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Let’s make a B2B ad that feels like a unicorn in a world of horses

You understand that a business won’t be watching your ad — a human will. And humans want to feel delighted. But making a delightful ad isn’t all there is to it.

The magic comes from unlocking a totally original idea that resonates. We tell stories that thrill and delight, while hitting all of your key messages and business prompts.

So how do you get access to these wildly creative B2B ad campaign ideas?

There are 3 ways we can work together:

Lights 💡

Get a video marketing strategy, concepts, scripts and storyboards

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  • Marketing diagnostics

  • Competitive analysis

  • Strategic messaging framework

  • Creative brief

  • 2-3 goosebumps-worthy creative concepts

  • Scripting

  • Storyboarding


In B2B marketing, the idea is everything.

Got another producer in mind for shooting and editing the ad? No problem. Let us work our magic and turn your message into a few goosebumps-worthy concepts to choose from.

Good ideas are hard to find, but you deserve the best, and we’re professional idea-finders around here.

Camera 🎥

Daring creative strategy, brilliant scripts, and seamless production

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  • Get everything in the Lights 💡 package, plus:

  • Director’s treatment

  • Production (location scouting, directing, producing, filming, and all of the nitty gritty details that go along with it)

  • Post-production (we’ll make your B2B spot look nice and shiny)


Leave the creative strategy and the video production to us. Easy as pizza.

Sit back and enjoy the creative process, while we handle everything from genius idea generation to seamless production and editing.

Bring your concept to the big screen (okay, your prospect’s laptop, but you get the idea) with a polished B2B ad.

Action 💥

Everything for a B2B ad campaign, from creative strategy to distribution

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Show me the details


  • Get everything in the Camera 🎥 package, plus:

  • Paid, earned, shared & owned media strategy

  • SEO optimization & designer thumbnails

  • Launch planning

  • Social headlines/copy

  • Reporting & optimization (so your ad reaches all of the right people)


What would a beautiful spot be without a top-notch distribution strategy? Get your ad in front of the right people, and they’ll be inspired to take action.

You’ll get a spot like nothing your prospects have seen before, and we’ll craft a paid media and launch strategy, SEO optimization, and designer thumbnails so your video(s) hit their target.

(A comically oversimplified version of) Our strategic process

Before we ever start cooking up ingenious visual storylines, we build a thoughtful business strategy for your video marketing campaign. Here’s how:

Distill

We distill your message down to its crucial elements. The core message will be our North Star throughout the creative process.

Analyze

We map to where your business prospects are now, and analyze what your competition is doing to grab their attention.

Mindset shift

We determine what we’ll need to say to those ripe prospects to get them to take action. It’s like the B2B version of “Inception.”

Gut check

We give you a snappy report outlining our findings, confirm that our instincts are spot-on, and dive into concepting, scripting and production.

Trusted by

 The video became part of a 24-hour campaign, and we made more than we’ve ever made in six months, let alone 24 hours.

Karen Kazmierczak
Karen Kazmierczak
American Planning Association

Introduce yourself
(we don’t bite … anything but pizza 🍕)

We’ve helped businesses just like yours win more customers and generate long-term ROI through B2B spots. Tell us about your wildest B2B ad dreams:


  • “Our projects were wildly successful. They use great techniques to generate leads and build brand awareness and momentum.”

    Thomas Osborne
    PerkinElmer

  • “The video is now the #1 most viewed video on the Deloitte US YouTube channel, by a long shot, with over 420K views. It’s a great use of highbrow humor.”

    Matt Lennert
    Deloitte

  • “Umault will really dig into your company’s identity, goals, and audience to find the best way to convey your message.”

    Karen Kazmierczak
    APA


Umault is a boutique video marketing agency that helps B2B businesses create captivating content, engage the right people, and drive sales. We concept, script, and oversee video campaigns that make the complex simple and sexy, transforming ordinary businesses into extraordinary brands.

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318 W Adams St.
Suite 1600
Chicago, IL 60606

p - 312.265.0932
e - [email protected]

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