So how do we build these wildly creative B2B video marketing campaigns?
We believe that in video marketing, the idea is everything.
There’s more than a little alchemy mixed into our creative process, and that’s by design.
While we approach every project strategically, we know that the true magic comes from unlocking a perfectly calibrated, totally original visual concept.
We want to tell a story that resonates and delights while hitting all of your key messages and business prompts. How do we come up with those stories? That’s our little secret. And we’re not telling. Well, actually we do spill some secrets on our blog from time to time.
Our services
(A comically oversimplified version of) Our strategic process
Before we ever start cooking up ingenious visual storylines, we build a thoughtful business strategy for your video marketing campaign. Here’s how:
Even though I wasn’t completely sold on the initial research and creative process, that phase turned out to be the most important part.
Scott Paladini
We hate wasting time
Once we’ve delivered strategic direction, we’ll create a timeline for your videos that includes creative concepting, scripting, storyboarding, shooting, and post-production. And we WILL stick to it. Pinky swear.
Work with Umault, and you’ll never have to plan a buffer into your timeline knowing that “the agency” is fundamentally incapable of delivering on time. We’re not just inventive, we’re heckin’ efficient.
We’re generous with our time and resources because we genuinely want our clients to grow and thrive. Since we know that the videos we create will help them do that, we want those videos to get out into the world as fast as humanly possible.

Are we meant for each other?
Although we are happy to work with any B2B shop, our ideal clients use ABM strategies to reach the right people within their target prospects. They’re hungry to turn MQLs into SQLs. They need marketing campaigns that are targeted, clear, and effective in addition to being smart, memorable, and unique. But they’re willing to take chances on ideas, visual concepts, and stories that are a little bit nutty if doing so will help their company pull ahead of the pack.
Sound like you? Then take a look at our offerings so we can create next steps together. Or if you’re ready to talk about possibilities, contact us today.
Our leadership team

Guy Bauer, Founder and Creative Director
Guy has been making commercial videos for over 20 years and is the author of “Death to the Corporate Video: A Modern Approach that Works.” He started the agency in 2010 after a decade of working in TV, film and radio. He’s been losing hair and gaining weight ever since.
Guy is a Cincinnati Bengals fan, which is his only life regret.

Hope Morley, COO
When Hope joined the company in 2016, she brought her previous experience as an editor and project manager to the production supervisor role. Since then she has expanded beyond the production department to managing all of Umault’s video marketing projects, creative team, and content marketing.
On weekends you can find her catching up on The New Yorker, cooking, and chasing after her toddler, cat, and dog (in that order).

Jen Bauer, Executive Producer
Jen used her ten years of experience as a litigation paralegal organizing multimillion dollar cases to transition to the role of a producer.
She enjoys baking with her 5 and 3 year old girls and looks forward to the day when they can gently stir.

So what’s with the name?
Let’s talk
We’ve helped companies just like yours win more customers with video. Tell us about your goals.